求助两小段的英文翻译宝洁公司在中国拥有9个种类的15个品牌的产品,包括头发护理产品,个人清洁用品,皮肤护理产品,洗涤用品等.公司采用的多品牌策略和新产品开发策略是其在激烈的竞争下成功的要素之一,因为它可以满足顾客的多种需要,吸引不同市场分区的消费者.1. 多品牌策略宝洁拥有超过250种世界知名品牌的产品,畅销世界130多个国家和地区.在中国,宝洁以其大量深入人心的著名品牌如漂柔,海飞丝,舒肤佳(),玉兰油(Olay),汰渍(Tide)等,已经成为日化市场无可抗衡的品牌领袖.
的有关信息介绍如下:Procter & GambleinChinahasninetypesof 15 brandsofproducts, includinghaircareproductsandpersonalcleaningproducts, skincareproducts, cleaningsupplies. Theadoptionofthemulti-brandstrategyandnewproductdevelopmentstrategyisinfiercecompetitionunderoneoftheelementsofsuccess, becauseitcansatisfythevariousneedsofcustomers, toattractdifferentmarketareaconsumers.
1. Multi-brandstrategy
P & G hasmorethan 250 kindsofworld-famousbrandproducts, sellingtheworldmorethan 130 countriesandregions. InChina, P & G enjoyspopularsupportforitslargenumberofwell-knownbrandssuchasbleachingSophie, HaifeiSi, skinShu-kai (), YulanYou (Olay), andeliminatingthestain (Tide), hasbecomeanon-marketbrandleaderscontend .